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The Standard, Brussels
Brussels, Belgium · The Standard · Accessible Luxury
The Standard's Brussels debut occupies a converted mid-century office tower in the city's Northern Quarter high-rise district, reimagined by architect Bernard Dubois into a roughly 200-room vertical hotel with street-level and rooftop dining. It was the first Standard hotel to open anywhere after Hyatt completed its acquisition of Standard International in October 2024, bringing the brand's playful, design-forward sensibility to Belgium for the first time.
- 200 rooms
- Opened 2024
- Neighborhood: Northern Quarter
- Rooms from 258 sq ft (24 m²)
- Architect: Bernard Dubois
- Interiors: Bernard Dubois
About The Standard, Brussels
- The Standard, Brussels, occupies a converted mid-century office tower in Brussels' Northern Quarter (Noordwijk/Quartier Nord), a district of high-rises near the Gare du Nord.
- With around 200 rooms, the vertical hotel offers rooftop and street-level food-and-beverage venues characteristic of the brand.
- Entry-level rooms start at 258 sq ft (24 m²).
History
The Standard, Brussels, occupies a converted mid-century office tower in Brussels' Northern Quarter (Noordwijk/Quartier Nord), a district of high-rises near the Gare du Nord. The building was reimagined as a hotel with interiors by architect Bernard Dubois, bringing The Standard brand's playful, design-forward sensibility to the Belgian capital.
It is notable as the first Standard hotel to open after Hyatt's acquisition of Standard International in October 2024. With around 200 rooms, the vertical hotel offers rooftop and street-level food-and-beverage venues characteristic of the brand.
The setting
In Brussels' Northern Quarter near Gare du Nord, a converted mid-century office tower. This is Noordwijk, not the Grand Place.
Restaurants and bars
- Lila29 — Restaurant · Iberian-inspired shared plates
- Double Standard — Bar · American and Belgian bar food
Experiences
- Electric bike hire — Pay-per-use electric bikes to explore the city; first-time users get a complimentary 2-hour ride.
- Lila29 rooftop restaurant — Rooftop restaurant on the 29th floor with panoramic skyline views.
Amenities
- Fitness center
- Pet-friendly
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