Luxury Hotels Atlas / Places / United Kingdom / London / The London EDITION
The London EDITION
London, United Kingdom · EDITION · High Luxury
Ian Schrager's 2013 London address occupies 10 Berners Street in Fitzrovia, a street notorious since 1809 when a hoaxer sent hundreds of bogus deliveries there in a single day, bringing the city to a standstill, and centres its social identity on Berners Tavern, the grand dining room led by Jason Atherton, alongside the subterranean Punch Room cocktail bar.
- 173 rooms
- Opened 2013
- Neighborhood: Fitzrovia
- Rooms from 204 sq ft (19 m²)
- Interiors: Ian Schrager; Yabu Pushelberg
About The London EDITION
- The London EDITION opened in 2013 as one of Ian Schrager's projects in a restored historic Fitzrovia building, with rooms featuring Hendrik Kerstens photography.
- Its restaurant Berners Tavern, led by chef Jason Atherton, anchors the hotel's dining and social identity in Fitzrovia.
History
The London EDITION opened in 2013 as one of Ian Schrager’s London projects, bringing the EDITION brand’s understated luxury to a restored historic building in Fitzrovia. The official site says the hotel blends timeless elegance with modern sophistication and highlights nautical-inspired rooms, oak floors, wood-paneled walls, and Hendrik Kerstens photography. Its dining scene is anchored by Berners Tavern, a Jason Atherton-led restaurant, and the hotel also emphasizes the Punch Room and the Lobby Bar as part of its social identity. The property is notable for pairing a classic London setting with a contemporary, design-driven hospitality concept.
The setting
The London EDITION occupies 10 Berners Street in Fitzrovia, a neighbourhood that takes its name from the Fitzroy Tavern on Charlotte Street — the Bohemian haunt where Dylan Thomas, Augustus John, and Bloomsbury Group members gathered through the 1920s and 1930s. The hotel sits at the meeting point of Soho to the south and Marylebone to the north, with Oxford Street and Regent Street a few minutes east, and the British Museum twelve minutes on foot. Berners Street itself carries a particular notoriety in London social history as the site of the famous 1809 hoax that brought the entire street to a standstill with bogus deliveries.
Restaurants and bars
- Berners Tavern — Restaurant · British · Chef Jason Atherton
- Lobby Bar — Bar
- Punch Room — Restaurant
- Private Dining Room — Room service
- The Social Table — Restaurant
Experiences
- Seasonal catering menus by Jason Atherton and Berners Tavern team — Seasonal catering menus crafted by Michelin-starred chef Jason Atherton and the award-winning Berners Tavern team for events.
- Private hire of event spaces — Meeting rooms, the Basement, the Penthouse, the Private Dining Room and the Punch Room available for film screenings, fashion shows, product launches, board meetings, private dinners and corporate events.
Amenities
- 173 guest rooms and suites
- Rainfall showers
- Complimentary high-speed Wi‑Fi
- Suites with complimentary gin trolley
- Oak floors and wood-paneled walls
- Hendrik Kerstens photography
- The Basement event/nightlife space
- Penthouse with 360-degree skyline views
- Fitness center
Awards
- Forbes Travel Guide Four-Star (2026)
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