Luxury Hotels Atlas / The Maison / Chablé
Chablé hotels
Mayan healing and Mexican cooking shape retreats that grow from a restored henequen hacienda.
Chablé brings Mexican food, wellness traditions, and the natural setting into a small collection of retreats, from a restored henequen hacienda near Mérida to the coast at Maroma. Interiors by Paulina Morán, architecture by Jorge Borja, and culinary direction from Jorge Vallejo give the hotels a shared sensibility, with temazcal ceremonies and Mayan healing traditions central to the experience.
3 Chablé hotels in 1 country on the Luxury Hotels Atlas, each placed on the six LHA Tiers.
- Independently owned, led by Diego Gutiérrez
- Worldwide: 3 operating hotels, all in Mexico's Yucatán Peninsula/Riviera Maya region, as of mid-2026 — Chablé Yucatán, Chablé Maroma, and Casa Chablé — plus branded residences at Chablé Yucatán and further hotels and residences in development (see Coming-Soon / Pipeline below).
- On the atlas: 1 Apex Luxury, 2 High Luxury
History
Chablé spent thirteen years developing its first hotel, restoring the hacienda walls and building a philosophy around the land before opening in 2016. Mayan wellness traditions and Jorge Vallejo’s cooking helped give the Yucatán retreat its identity. Maroma and Casa Chablé later brought the approach to coastal settings without repeating the original architecture.
Timeline
- 2003 — Chablé Hotels is founded as a company by co-founder and CEO Diego Gutiérrez, with the long-term goal of restoring a historic Yucatán hacienda into a wellness resort.
- Early–mid 1800s — The hacienda that would become Chablé Yucatán, near the town of Chocholá and the hamlet of San Antonio Chablé (the source of the brand's name), operates as a cattle ranch before converting to henequen (sisal fiber) production during the region's 19th-century fiber boom.
- 2015 — Construction on the restored hacienda's centerpiece, a spa built beside a natural cenote sacred in Mayan tradition, is announced, described by Forbes as one of the first resort spas in the world built directly around a cenote.
- 2016 — Chablé Yucatán opens in Chocholá on the restored 19th-century hacienda grounds, the brand's flagship and its first hotel, 13 years after the company's founding.
- 2017 — Chablé Yucatán receives the Prix Versailles from the International Union of Architects, honoring it as the world's best hotel for architecture and design, awarded at UNESCO headquarters in Paris.
- September 2018 — Chablé Maroma opens on Maroma Beach in the Riviera Maya, the brand's second hotel, set among mangroves near the Mesoamerican Reef.
- December 2022 — Casa Chablé is announced, a ten-key private-islet retreat within the Sian Ka'an UNESCO Biosphere Reserve south of Tulum.
- 2023 — Casa Chablé opens, reachable only by boat through the reserve, the brand's third and most exclusive property.
- 2025 — Chablé Yucatán is ranked No. 8 on The World's 50 Best Hotels and named Best Hotel in North America for the second consecutive year; chef Jorge Vallejo receives the Three Knives distinction from The Best Chef Awards 2025, the only Mexican chef so honored.
The houses to know
- Chablé Yucatan, Chocholá, Mexico — A restored nineteenth-century henequen hacienda places Chablé’s first retreat within the Yucatán forest.
- Chablé Maroma, Playa del Carmen, Mexico — Seventy villas sit between mangroves, reef, and beach on the Riviera Maya.
- Casa Chablé, Tulum, Mexico — The ten-room retreat occupies a private islet within a UNESCO Biosphere Reserve and is reached by boat.
Newest openings
- No new Chablé hotel has opened within the strict last 12–24 months. The brand's most recent hotel opening remains Casa Chablé — Tulum (Sian Ka'an Biosphere Reserve), Mexico — opened 2023 — a ten-key, boat-access-only private-islet retreat inside the UNESCO Sian Ka'an Biosphere Reserve, roughly 22 miles south of Tulum. Though now just outside the tightest reporting window, it is confirmed as the brand's newest hotel and, per Chablé's own current portfolio page, a genuine member of the Chablé family alongside Yucatán and Maroma.
Opening next
- Chablé Mar de Cortés — near La Paz, Baja California Sur — no confirmed date — A planned villa-and-residence resort on the Sea of Cortez, first reported by Forbes in 2019 with a 2021 target that has since slipped; as of mid-2026 Chablé's own site still lists it only as "forthcoming" with no firm opening year. Reported plans call for dozens of ocean-view villas plus branded residences designed by Sordo Madaleno Arquitectos with interiors by Paulina Morán.
- Casona 59 by Chablé Hotels — Mérida historic center, Yucatán — no confirmed date — The brand's first true city hotel, a restoration of a historic house in Mérida's centro histórico with roughly 40 rooms, a restaurant, a speakeasy, and an ice-cream parlor; originally targeted for late 2024, still listed as "forthcoming" on Chablé's official site as of mid-2026 with no updated date.
- Chablé Yucatán Residences — Chocholá, Yucatán — status: launched/in development — The brand's first branded residential product, ultra-luxury single-family homes at the flagship property; Chablé Mar de Cortés is planned to offer a similar residential component.
Every Chablé hotel on the atlas
Mexico
- Chablé Yucatan — Chocholá · Apex Luxury
- Casa Chablé — Tulum · High Luxury
- Chablé Maroma — Playa del Carmen · High Luxury
Open The Maison in the atlas for Chablé's full dossier, with prices and maps.