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NOA HOTEL BEIJING LONGFU
Beijing, China · NOA · Accessible Luxury



NOA opened its first North China hotel, and its first in Beijing, in April 2025, in Building 24 at 38 Qianliang Hutong, inside the Longfu Temple cultural park. Founder Pan Fei fitted 67 rooms into a lane whose name means money and grain, a wish for prosperity, following the Xiamen Songbai and Shenzhen Luohu houses, on a rule of one hotel, one design. Arriving guests find a plate of Beijing snacks, and mirrors and pillows printed with questions.
- 67 rooms
- Opened 2025
- Neighborhood: Dongcheng District
About NOA HOTEL BEIJING LONGFU
- NOA Hotel Beijing Longfu opened in April 2025 with 67 rooms in Building 24, 38 Qianliang Hutong, inside the Longfu Temple cultural park.
- It is NOA's first hotel in North China, after the Xiamen Songbai and Shenzhen Luohu hotels, on a rule of one hotel, one design.
- The Jing suite, of about 93 square metres, has a hutong view and a soaking bath.
- A plate of Beijing snacks greets guests, and mirrors and pillows are printed with questions instead of pictures.
History
NOA Hotel Beijing Longfu opened in April 2025 in Building 24, 38 Qianliang Hutong, inside the Longfu Temple cultural park. It is NOA Galaxy's first Beijing house and its first in North China, after Xiamen Songbai and Shenzhen Luohu. Founder Pan Fei. Sixty-seven rooms take their cue from the hutong. Qianliang means money and grain.
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