Luxury Hotels Atlas / Places / Germany / Augsburg / Hotel Maximilian’s
Hotel Maximilian’s
Augsburg, Germany · Independent · Core Luxury
A tavern stood on Augsburg's Weinmarkt from 1344, and Johann Baptist Gunetzrhainer recast it in 1722 as the Rococo inn later nicknamed Drei Mohren, a house that lodged emperors, Mozart, and Goethe. Leopold Mozart premiered his Musikalische Schlittenfahrt here in 1756. Bombed in the war and rebuilt in 1955, it took the name Hotel Maximilian's in 2020, with Michelin-starred Sartory still downstairs.
- Opened 1722
- Neighborhood: Weinmarkt
- Rooms from 194 sq ft (18 m²)
- Architect: Johann Baptist Gunetzrhainer; Ulrich Reitmayer (1955-56 rebuild)
About Hotel Maximilian’s
- Local histories count 18 emperors and 38 kings among the guests, plus Goethe.
- Terracotta figures on Gunetzrhainer's 1722 façade earned the nickname Drei Mohren.
- The original house was destroyed in the Second World War; Ulrich Reitmayer rebuilt it in 1955-56 with decorative work by Max Dellefant.
- Sartory, a Michelin-starred restaurant, is associated with the hotel.
- Entry-level rooms start at 194 sq ft (18 m²).
History
Hotel Maximilian’s in Augsburg traces its story to the old Weinmarkt, where a tavern opened in 1344 and guest stays are said to date from 1495. The property’s defining transformation came in 1722 and 1723, when Munich master builder Johann Baptist Gunetzrhainer redesigned the complex as a palatial inn in an early Rococo style, with a richly articulated façade and the famous terracotta figures that later gave the house its long-standing nickname, the "Drei Mohren". Contemporary accounts describe a house equipped not just with guest rooms, but with a dining room, banquet spaces, a ballroom, and its own chapel, underscoring its role as one of Augsburg’s most important hospitality addresses.
The hotel built a reputation as a princely lodging: local histories state that 18 emperors and 38 kings stayed there over time, and that figures such as Wolfgang Amadeus Mozart and Johann Wolfgang von Goethe were among its guests. Leopold Mozart also premiered his "Musikalische Schlittenfahrt" there in 1756. The original building was destroyed in the Second World War, and the hotel was rebuilt on the same site in 1955 and 1956 to plans by architect Ulrich Reitmayer, with decorative work by Max Dellefant. In August 2020, after years of public debate over its former name, the property announced its renaming to Hotel Maximilian’s. The hotel is also associated with Sartory, a Michelin-starred restaurant in Augsburg.
The setting
5-minute walk to Augsburg Town Hall. 11-minute walk to 16th-century houses of the Fuggerei.
Restaurants and bars
- Bar 3M — Bar · Bar
Experiences
- Rooftop pool — Rooftop pool, heated all year round; presented as a special wellness highlight in the heart of Augsburg.
Amenities
- Spa
- Sauna
- Fitness center
- Fine dining
- Pet-friendly
- EV charging
Awards
- MICHELIN One Key (2026)
Open Hotel Maximilian’s in the atlas for live weekend rates, photos, and the full folio.