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Fairmont Ambassador Seoul
Seoul, South Korea · Fairmont · High Luxury
Fairmont Ambassador Seoul opened on 24 February 2021 in the Parc.1 complex designed by the late Sir Richard Rogers, the brand's first property in South Korea and one of the tallest hotel towers on Yeouido Island. Interior red columns reference the pillars of Joseon-era palace architecture, and the 29th-floor Mariposa restaurant and rooftop bar M29 deliver panoramic Han River views encased in floor-to-ceiling glass.
- 308 rooms
- Opened 2021
- Neighborhood: Yeouido
- Architect: Sir Richard Rogers; Richard Rogers
About Fairmont Ambassador Seoul
- The Parc.1 tower was designed by Sir Richard Rogers, architect of the Pompidou Centre and Lloyd's of London, making this one of the rare luxury hotels in Asia housed in a Rogers-designed structure.
- Interior designers wove traditional Korean palace-architecture references throughout: red columns symbolising dignity and refinement in Joseon-era architecture run as a thematic motif across lobbies and corridors.
- At opening the hotel cited a total event and meeting space of 1,995 square metres across one Grand Ballroom and ten meeting rooms, with Gallery 7 occupying a full hotel floor solely for private functions.
- Fairmont Ambassador Seoul opened on 24 February 2021 as Fairmont's first property in South Korea, with Mariposa on the 29th floor and rooftop bar M29 delivering panoramic Han River views from Yeouido Island.
History
Fairmont Ambassador Seoul opened in 2021 on Yeouido Island, Seoul's financial district, within the landmark Parc1 development. The hotel's position along the Han River provides panoramic views of the water and city skyline. It is Fairmont's first property in South Korea and was purpose-built as a contemporary luxury destination celebrating Korean hospitality traditions with Fairmont's signature service approach. The Parc1 complex includes premium retail and office space, positioning the hotel at the heart of Seoul's most prestigious new mixed-use development.
The setting
Fairmont Ambassador Seoul commands a prestigious address at 108 Yeoui-daero in the Parc.1 complex on Yeouido Island — Seoul's primary financial and political heartland, where the National Assembly, Korea Stock Exchange, and major banks concentrate on a single river island. Designed by Richard Rogers, the tower rises beside The Hyundai Seoul, the capital's largest luxury department store, while Yeouido Hangang Park is steps away. Cheonggyecheon stream is 24 minutes by transit and Gwangjang Market 27 minutes. Amid a cluster of landmark luxury hotels here, panoramic Han River views and direct metro access via Yeouinaru Station define its singular appeal to diplomats and discerning travellers.
Restaurants and bars
- Mariposa — Restaurant · European-style course menu with seasonal ingredients
- The Atrium Lounge (Lobby) — Bar
- Spectrum — Restaurant · Global flavors, all-day dining with live cooking stations
- M29 Bar — Bar
Experiences
- Fairmont Gold hotel-within-a-hotel — Exclusive hotel-within-a-hotel with private lounge access, all-day honor bar, complimentary breakfast and afternoon canapes, and dedicated concierge.
- Fairmont Gim seaweed — Hotel-branded seasoned seaweed ('Fairmont Gim') at The Atrium Lounge (Lobby), a box of 27 individual packs.
- Riverside excursions in spring cherry blossom season — Riverside excursions in spring cherry blossom season, offered from the Parc1 complex location.
- Outdoor activities along the Han River at Yeouido Hangang Park — Outdoor activities along the Han River at Yeouido Hangang Park.
- Dining at Spectrum, Mariposa, The Atrium Lounge and M29 Bar — Restaurants and bars including Spectrum all-day international dining and Mariposa modern European dining with Han River views.
- ESPA at Fairmont spa treatments — A selection of luxury spa treatments at ESPA at Fairmont.
Amenities
- Spa
- Indoor pool
- Sauna
- Fitness center
- Rooftop bar
Awards
- MICHELIN One Key (2026)
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