Luxury Hotels Atlas / Places / United States / Santa Cruz / Hotel Paradox
Hotel Paradox
Santa Cruz, California, United States · Autograph Collection · Near Luxury



Opened as a Holiday Inn in 1969 and later leased for a decade as UC Santa Cruz's University Inn, this Ocean Street tower reopened in 2012 as Hotel Paradox after a $13.3 million redesign by San Francisco firm ODADA. The lobby's reception desk is a 15,000-pound reclaimed eucalyptus log; ceramic squirrels recall a live squirrel found inside during construction. Guest rooms use reclaimed snow-fence headboards and barn-style bathroom doors. It joined Autograph Collection in 2016 and keeps rooftop beehives with the Santa Cruz Bee Company.
- 170 rooms
- Opened 1969
- Neighborhood: Downtown Santa Cruz
About Hotel Paradox
- UC Santa Cruz leased the building as its University Inn and Conference Center from 2001 to 2011.
- Pyramid Global Hospitality has managed the 170-room Ocean Street hotel since 2023.
History
Hotel Paradox occupies a five-story building at 611 Ocean Street in Santa Cruz, California, originally built and opened in 1969 as a Holiday Inn. From 2001 to 2011 it served as UC Santa Cruz's University Inn & Conference Center.
BPR Properties invested $13.3 million in a renovation and reopened the property as Hotel Paradox in September 2012; it joined Marriott's Autograph Collection in 2016. The 170-room hotel has been managed by Pyramid Global Hospitality since 2023.
The setting
At 611 Ocean Street, Santa Cruz. The Boardwalk is down the street. The tower opened as a Holiday Inn in 1969.
Restaurants and bars
- Solaire Restaurant + Bar — Bar · Bar
Amenities
- Pool
- Hot tub
- Fitness center
- Pet-friendly
Open Hotel Paradox in the atlas for live weekend rates, photos, and the full folio.
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